EvolouEvolouMarketing Audit Report
Built on live data from Google, DataForSEO & PageSpeed Insights50+ med spa audits across Florida7-module analysis
Local SEO Audit

Options Medical Weight Loss

optionsmedicalweightloss.com·Tampa, FL·April 12, 2026
52/100Grade: D
Map Pack Visibility0/100
Google Business Profile85/100
Keyword Rankings20/100
Technical Health61/100
Review Reputation95/100
Citation Health83/100
Executive Summary

Options Medical Weight Loss has 241 reviews and a 4.8-star rating. However, your clinic doesn’t appear in Google Maps for any of the keywords we checked. Adding MedicalBusiness schema markup and optimizing your service pages would have the highest immediate impact.

Revenue Opportunity
$6,000-$18,000/month
Not in map pack for 4 keywords
Map pack gets ~42% of clicks for local searches. Ranking in the 3-pack for even 1 keyword could add 5-15 new patients/month.

Map Pack Visibility

Where you appear when patients search Google Maps

Search TermYour Position#1 Ranking ClinicRatingReviews
weight loss Tampa Not foundFidelity Medical Clinic ®4.9131
semaglutide Tampa Not foundFidelity Medical Clinic ®4.9131
hormone therapy Tampa Not foundSave Your Body Hormone & BioClinic526
wellness center Tampa Not foundLearning to Achieve Wellness58
men's health clinic Tampa Not found
Competitive Landscape

R&A Wellness and Regenerative Medicine is your strongest competitor — they appear in the map pack for 3 of 5 keywords, compared to your 0. They also have 1,033 reviews vs your 241 — a gap that influences both rankings and patient trust.

R&A Wellness and Regenerative Medicine (3/5 keywords)Fidelity Medical Clinic ® (2/5 keywords)Nuviva Medical Weight Loss Clinic Of Tampa (2/5 keywords)Semaglutide Weight Loss Shot (2/5 keywords)EON Medical + Wellness (2/5 keywords)

Keyword Rankings

What patients are searching for — and whether they find you

KeywordMonthly SearchesCPCYour Position
weight loss Tampa390$11.95#13 Page 2
semaglutide Tampa< 10Not ranking
hormone therapy Tampa< 10Not ranking
men's health clinic Tampa< 10Not ranking
Monthly Search Volume by Keyword
Ranking
Not ranking
600
Total monthly searches
3 keywords
Not ranking (volume data unavailable)
1/5
Keywords ranking

Google Business Profile

How complete and optimized your GBP listing is

1

Business hours not set on GBP

2

Review count (241) is significantly below competitor average (523)

Review Count: You vs Competitors
How You Compare to Top Competitors
ClinicRatingReviewsPhotosClaimedBooking
Options Medical Weight Loss (You)4.8241201
BioDesign Men's Clinic of Tampa51,03333
AgeRejuvenation - South Tampa4.8697484
Nuviva Medical Weight Loss Clinic Of Tampa534626
Omni Life Med+ Wellness4.932882
Tampa Bay Total Wellness Anti Aging Med Spa5212229

Review Reputation

How your review presence compares to competitors

241
Total Reviews
4.8
Average Rating
95%
Response Rate
+19
Reviews (90 days)
Review Reputation: You vs Competitors
BusinessReviewsRatingResponse Rate
Options Medical Weight Loss (You)2414.895%
Tampa Bay Total Wellness Anti Aging Med Spa212595%
Complete Diet Solutions11572.7%
Nuviva Medical Weight Loss Clinic Of Tampa346590%
1Average response time is 62 hours — too slow

Citation Health

Your presence across 11 major directories

8/11
Directories Found
83%
Citation Score
0
NAP Issues
Directory Presence
Google Business Profile
critical
Yelp
high
Facebook
high
BBB
high
Healthgrades
high
RealSelf
medium
Zocdoc
medium
Nextdoor
medium
Yellow Pages
low
Bing Places
low
MapQuest
low

Technical Health

Site speed, schema markup, and SEO fundamentals

Mobile
48/100
Performance
92/100
Accessibility
96/100
Best Practices
100/100
SEO
Desktop
87/100
Performance
100/100
SEO
LCP
20.6s
Largest Contentful Paint
CLS
0.000
Cumulative Layout Shift
FCP
9.6s
First Contentful Paint
TTI
22.2s
Time to Interactive
Schema Markup
ImageObjectImageObjectImageObjectImageObjectImageObjectImageObjectImageObjectImageObjectImageObjectLocalBusinessMedicalBusinessFAQPageServicePhysicianOrganization
1

Mobile PageSpeed score is 48/100 — below 50 threshold

2

LCP is 20.6s — should be under 2.5s for good Core Web Vitals

3

Missing recommended schema types: LocalBusiness, MedicalBusiness, FAQPage, Service, Physician, Organization

4

Missing Open Graph tags (og:title, og:image)

What You're Doing Right

The strengths this audit uncovered — build on these

4.8-star rating with 241 reviews
This is exceptional — you’re in the top tier for trust signals in your market.
95% review response rate
You’re actively engaging with patients — Google rewards this with higher local rankings.
Well-optimized Google Business Profile
Your GBP scores 85/100 — the foundation of your local presence is solid.
19 new reviews in the last 90 days
Healthy review velocity — fresh reviews signal to Google that your business is active.
Listed on 8 of 11 major directories
Good citation presence — this helps Google verify your business is legitimate.

Priority Issues

The most impactful things to fix right now

1

Business hours not set on GBP

2

Review count (241) is significantly below competitor average (523)

3

Mobile PageSpeed score is 48/100 — below 50 threshold

4

LCP is 20.6s — should be under 2.5s for good Core Web Vitals

5

Missing recommended schema types: LocalBusiness, MedicalBusiness, FAQPage, Service, Physician, Organization

6

Missing Open Graph tags (og:title, og:image)

7

Average response time is 62 hours — too slow

What This Means for Options Medical Weight Loss

In plain English — what's broken, how to fix it, and what you'll gain

Patients can’t find you on Google Maps

The problem: When someone in Tampa searches for services you offer, your clinic doesn't appear in the Google Maps results (the map section at the top of Google). Right now, R&A Wellness and Regenerative Medicine is showing up instead of you — across 3 different search terms.

The fix: Optimize your Google Business Profile — add more photos, post weekly updates, respond to all reviews, and ensure your categories match what patients are searching for. This tells Google you're an active, relevant business.

The outcome: The Google Maps 3-pack gets roughly 42% of all clicks for local searches. Getting into that top 3 for even one more keyword could bring in 5-15 new patient inquiries per month — without spending a dollar on ads.

You’re not ranking for 3 of 5 target keywords

The problem: You're ranking for 1 keyword on page 2 (positions #13). Less than 1% of searchers click past page 1 — so these rankings are effectively invisible despite being close.

The fix: Create dedicated pages on your website for each service you offer, optimized for what patients actually search. For example, a page specifically about “weight loss Tampa” with clear information about what you offer, pricing, and how to book.

The outcome: Moving from page 2 to page 1 for even one keyword can increase click-through rates by 10-30x. For a local med spa, that typically translates to 3-8 additional patient inquiries per month per keyword.

Your website is too slow — patients leave before it loads

The problem: Your website scores 48/100 on Google's speed test (mobile). Your main content takes 20.6 seconds to appear (Google recommends under 2.5 seconds). 53% of visitors abandon a site that takes more than 3 seconds to load.

The fix: Optimize images, remove unnecessary scripts, and improve server response time. These are standard technical fixes that any web developer can implement in a few days.

The outcome: A faster website means better Google rankings, fewer visitors leaving, and more patients completing bookings. Sites that improve from poor to good speed scores typically see a 15-25% increase in conversions.

Your Google Business Profile has gaps your competitors don’t

The problem: Business hours not set on GBP. Review count (241) is significantly below competitor average (523). Your competitors have more complete profiles — more photos, more frequent posts, and more detailed service information. Google favors businesses with complete, active profiles.

The fix: Add at least 25+ high-quality photos (interior, team, services), post updates weekly, respond to every review within 24 hours, and add all relevant business categories and service descriptions.

The outcome: Businesses with complete Google profiles get 7x more clicks than those with incomplete ones. This is the single easiest fix with the highest return — it costs nothing but time.

Google doesn't know you're a medical business

The problem: Your website is missing structured data (schema markup) that tells Google exactly what your business is, what services you offer, and where you're located. Without this, Google has to guess — and it often guesses wrong. Your competitors who have this markup get richer search results with star ratings, service lists, and direct booking links.

The fix: Add MedicalBusiness and LocalBusiness schema markup to your website, along with Service schema for each treatment you offer and FAQPage schema for common patient questions. This is invisible to visitors but critical for Google.

The outcome: Websites with proper schema markup see up to 30% higher click-through rates from search results. Rich snippets with star ratings and service details make your listing stand out against competitors without them.

Your review response strategy is costing you patients

The problem: When you do respond, it takes an average of 62 hours. Google uses review responses as a ranking signal — businesses that actively engage with reviews rank higher in local results. Potential patients also read your responses to judge how you treat clients.

The fix: Respond to every Google review within 24 hours — both positive and negative. Use personalized responses that mention specific details from the review (not copy-paste templates). Set up mobile notifications so no review goes unanswered.

The outcome: Businesses that respond to reviews are 1.7x more likely to be seen as trustworthy by potential patients. A 90%+ response rate within 24 hours signals to both Google and patients that you're an active, engaged business.

The bottom line

Options Medical Weight Loss has the fundamentals — 241 reviews, a 4.8-star rating, and an established presence in Tampa. But the digital marketing infrastructure isn't keeping up. The issues above aren't about your service quality — they're about whether patients can find you online. Fix these, and the patients will follow.

Your Action Plan

Prioritized by effort and impact — start at the top

1
Set business hours on your Google Business Profile
5 minutesHigh impact
2
Speed up review responses — currently averaging 3 days (aim for under 24 hours)
OngoingHigh impact
3
Add MedicalBusiness and LocalBusiness schema markup to your website
1-2 hoursHigh impact
4
Fix page load speed — main content takes 20.6s to appear (should be under 2.5s)
2-5 hoursHigh impact
5
Create dedicated service pages targeting: semaglutide Tampa, hormone therapy Tampa, men's health clinic Tampa
1-2 daysHigh impact
6
Improve map pack visibility — missing from top 3 for 4 keywords
OngoingHigh impact
Implementation Package

Want us to fix everything in this report?

We'll implement every fix identified in this audit — Google Business Profile optimization, website technical fixes, schema markup, and content creation. Flat fee, no surprises.

What's included
  • GBP optimization (photos, hours, categories)
  • On-page SEO (titles, metas, headings, alt text)
  • Schema markup (LocalBusiness + Medical)
  • Core Web Vitals & speed improvements
  • Citation cleanup across 60+ directories
  • Competitor gap analysis & keyword strategy
  • Service pages for high-value keywords
  • Map Pack ranking & local visibility strategy
  • 100% Satisfaction Guarantee — If we don't implement every fix in this report, you don't pay. Simple as that.

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