EvolouEvolouMarketing Audit Report
Built on live data from Google, DataForSEO & PageSpeed Insights50+ med spa audits across Florida7-module analysis
Local SEO Audit

AestheteMed

aesthetemed.com·Hallandale Beach, FL·April 12, 2026
75/100Grade: B
Map Pack Visibility60/100
Google Business Profile100/100
Keyword Rankings100/100
Technical Health47/100
Executive Summary

AestheteMed has 1,029 reviews and a 4.8-star rating, visible in Google Maps for 3 of 5 keywords, ranking on page 1 for 5 of 5 keywords. However, your website takes 21.1 seconds to load on mobile — patients leave after 3. Fixing your site speed and Core Web Vitals would have the most immediate impact on rankings.

Revenue Opportunity
$3,000-$9,000/month
Not in map pack for 2 keywords
Map pack gets ~42% of clicks for local searches. Ranking in the 3-pack for even 1 keyword could add 5-15 new patients/month.

Map Pack Visibility

Where you appear when patients search Google Maps

Search TermYour Position#1 Ranking ClinicRatingReviews
med spa Hallandale Beach #6Peace Love Med Aesthetic Rejuvenation | Botox | Lip Filler | Dysport | Facial Balancing5395
botox Hallandale Beach #8VIP Aesthetic Center Med Spa4.9634
IV therapy Hallandale Beach Not foundIVX Health Infusion Center513
weight loss Hallandale Beach #6Transformity - Weight Loss and Anti-Aging5181
hormone therapy Hallandale Beach Not foundFlorida Men's Health Center5228
Competitive Landscape

Vital MedSpa | Morpheus8 Burst Specialist is your strongest competitor — they appear in the map pack for 4 of 5 keywords, compared to your 3. However, you have the review advantage — 1,029 reviews vs their 634.

Vital MedSpa | Morpheus8 Burst Specialist (4/5 keywords)Timeless Age Medical (4/5 keywords)Toxwell Med Spa and Wellness (3/5 keywords)Bogat Aesthetics & Wellness (3/5 keywords)Body Rejuvenation (3/5 keywords)

Keyword Rankings

What patients are searching for — and whether they find you

KeywordMonthly SearchesCPCYour Position
med spa Hallandale Beach< 10#4 Page 1
botox Hallandale Beach10#5 Page 1
IV therapy Hallandale Beach< 10#4 Page 1
weight loss Hallandale Beach< 10#10 Page 1
hormone therapy Hallandale Beach< 10#4 Page 1
Monthly Search Volume by Keyword
Ranking
Not ranking
10
Total monthly searches
0
Searches you’re missing
5/5
Keywords ranking

Google Business Profile

How complete and optimized your GBP listing is

Review Count: You vs Competitors
How You Compare to Top Competitors
ClinicRatingReviewsPhotosClaimedBooking
AestheteMed (You)4.81,02977
VIP Aesthetic Center Med Spa4.963438
Botox & Filler Lab4.946527
Peace Love Med Aesthetic Rejuvenation | Botox | Lip Filler | Dysport | Facial Balancing5395
Vital MedSpa | Morpheus8 Burst Specialist526091
Florida Men's Health Center5228

Technical Health

Site speed, schema markup, and SEO fundamentals

Mobile
37/100
Performance
83/100
Accessibility
73/100
Best Practices
85/100
SEO
Desktop
60/100
Performance
85/100
SEO
LCP
21.1s
Largest Contentful Paint
CLS
0.029
Cumulative Layout Shift
FCP
14.5s
First Contentful Paint
TTI
28.2s
Time to Interactive
Schema Markup
MedicalBusinessLocalBusinessMedicalProcedureMedicalProcedurePhysicianPhysicianPhysicianOrganizationMedicalBusinessLocalBusinessMedicalBusinessFAQPageServiceOrganization
1

Mobile PageSpeed score is 37/100 — below 50 threshold

2

LCP is 21.1s — should be under 2.5s for good Core Web Vitals

3

Missing recommended schema types: LocalBusiness, MedicalBusiness, FAQPage, Service, Organization

4

2 H1 tags found — should be exactly 1

5

78% of images are missing alt text

What You're Doing Right

The strengths this audit uncovered — build on these

4.8-star rating with 1,029 reviews
This is exceptional — you’re in the top tier for trust signals in your market.
In the Google Maps 3-pack for 3 of 5 keywords
You’re already visible where it matters most — the top of local search results.
Well-optimized Google Business Profile
Your GBP scores 100/100 — the foundation of your local presence is solid.
Ranking for 5 of 5 target keywords
You have organic visibility — patients are finding you through Google search.

Priority Issues

The most impactful things to fix right now

1

Mobile PageSpeed score is 37/100 — below 50 threshold

2

LCP is 21.1s — should be under 2.5s for good Core Web Vitals

3

Missing recommended schema types: LocalBusiness, MedicalBusiness, FAQPage, Service, Organization

4

2 H1 tags found — should be exactly 1

5

78% of images are missing alt text

What This Means for AestheteMed

In plain English — what's broken, how to fix it, and what you'll gain

You’re missing from the Google Maps 3-pack for 2 search terms

The problem: You're showing up in Google Maps for some searches, but you're missing from the top 3 for 2 of the 5 keywords we checked. Each missing keyword is a stream of patients going to competitors instead. Right now, Vital MedSpa | Morpheus8 Burst Specialist is showing up instead of you — across 4 different search terms.

The fix: Optimize your Google Business Profile — add more photos, post weekly updates, respond to all reviews, and ensure your categories match what patients are searching for. This tells Google you're an active, relevant business.

The outcome: The Google Maps 3-pack gets roughly 42% of all clicks for local searches. Getting into that top 3 for even one more keyword could bring in 5-15 new patient inquiries per month — without spending a dollar on ads.

5 keywords are close to the top 3 — a small push could make a big difference

The problem: You're on page 1 for 5 keywords but outside the top 3 ("med spa Hallandale Beach" at #4, "botox Hallandale Beach" at #5, "IV therapy Hallandale Beach" at #4, "weight loss Hallandale Beach" at #10, "hormone therapy Hallandale Beach" at #4). The top 3 positions capture 75% of all clicks — you're visible, but most patients are choosing someone ranked above you.

The fix: Optimize your existing service pages — improve content depth, add patient FAQs, build internal links, and earn a few quality backlinks. You're already on page 1, so targeted improvements can push you into the top 3 where the real traffic is.

The outcome: Moving from position #7 to #3 can increase click-through rates by 3-5x. For a local med spa, breaking into the top 3 for even one keyword typically means 5-15 additional patient inquiries per month.

Your website is too slow — patients leave before it loads

The problem: Your website scores 37/100 on Google's speed test (mobile). Your main content takes 21.1 seconds to appear (Google recommends under 2.5 seconds). 53% of visitors abandon a site that takes more than 3 seconds to load.

The fix: Optimize images, remove unnecessary scripts, and improve server response time. These are standard technical fixes that any web developer can implement in a few days.

The outcome: A faster website means better Google rankings, fewer visitors leaving, and more patients completing bookings. Sites that improve from poor to good speed scores typically see a 15-25% increase in conversions.

The bottom line

AestheteMed has the fundamentals — 1,029 reviews, a 4.8-star rating, and an established presence in Hallandale Beach. But the digital marketing infrastructure isn't keeping up. The issues above aren't about your service quality — they're about whether patients can find you online. Fix these, and the patients will follow.

Your Action Plan

Prioritized by effort and impact — start at the top

1
Fix page load speed — main content takes 21.1s to appear (should be under 2.5s)
2-5 hoursHigh impact
2
Improve map pack visibility — missing from top 3 for 2 keywords
OngoingHigh impact
3
Fix heading structure — 2 H1 tags (should be exactly 1)
30 minutesMedium impact
Implementation Package

Want us to fix everything in this report?

We'll implement every fix identified in this audit — Google Business Profile optimization, website technical fixes, schema markup, and content creation. Flat fee, no surprises.

What's included
  • GBP optimization (photos, hours, categories)
  • On-page SEO (titles, metas, headings, alt text)
  • Schema markup (LocalBusiness + Medical)
  • Core Web Vitals & speed improvements
  • Citation cleanup across 60+ directories
  • Competitor gap analysis & keyword strategy
  • Service pages for high-value keywords
  • Map Pack ranking & local visibility strategy
  • 100% Satisfaction Guarantee — If we don't implement every fix in this report, you don't pay. Simple as that.

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